DA Score Checker

What the DA score checker shows

The checker places each DA score on a colored 1 to 100 scale with 5 bands. You see three things at a glance:

• The DA score itself, labeled Moz or Estimated so you know its source.
• The band the score falls in, from New / Low to Excellent.
• The next milestone: where the next band starts and how many points away it is.

DA score ranges explained

These bands are a reading aid. Moz itself doesn't publish official bands, and a DA score only means something next to the sites you compete with.

How to read your DA rank against competitors

1. Search your target keyword and note the 5 domains on page 1.
2. Check all 5 at once by pasting them into the checker on separate lines. Results are sorted by DA score.
3. Find your position. If your score sits within about 10 points of the lowest ranking site, the keyword is within reach. A gap of 30 points or more usually means picking an easier keyword first.

For a cleaner side-by-side view of up to 5 domains, use the domain comparison tool.

Why each DA point gets harder to earn

The DA scale is logarithmic. Moving from 10 to 20 takes far fewer new linking domains than moving from 60 to 70. That's why a 3 point gain at DA 55 can be a better year than a 15 point gain at DA 5.

It also explains why the "points to next band" figure grows in difficulty as you climb, even when the number looks small.

What moves a DA score

A DA score rises when more unique, well-linked domains link to the site, and it can fall when links are lost or Moz updates its index. Content, site speed and on-page SEO don't change it directly; they matter because they help earn links.

Our guide on how to increase Domain Authority lists 15 tactics in priority order. If your score fell, start with why Domain Authority drops.

Where the DA score comes from

When Moz's API returns it, the DA score is Moz's own value. Otherwise it's estimated from the domain's real Ahrefs Domain Rating and labeled Estimated. The full calculation is on the methodology page.